How To Capitalize On A Photo Booth At Your Event

Do you know what is better than an event that people will talk about after it is over? An event that has brand pictures from a photo booth shared from it. Super Bowl 50 The saying a picture is worth a thousand words is not a fable. Social media content that has an image is […]

SXSW and the Future of the Conferences

SXSW and the Future of the Conferences As we referenced in our post from March 9th, “7 Essential Tech Conferences That Should Be on Your Radar”, SXSW is one of those conferences that is a must attend event in the tech world. In this blog article and the future few to come, we are going […]

Pre-Event Attendee Engagement Tips for Meeting Company Goals

Highly interactive events enable brand awareness and enough face-to-face convos to hit (or maybe even exceed) company business goals. Your event’s success depends on the level of engagement from your guests, plain and simple. And you want that level to be higher than the bid from the old-airplane-hangar-turned-hot-venue in town. (Seriously, how is that place […]

How to Make Your Events More Interactive

Planning events can look a lot like covering the physical needs of attendees first and foremost. Since those details are already pretty stressful, audience learning and getting your message across can often take a backseat. It’s good to keep in mind what exactly you’re doing all of this hard work for: reaching your target audience. […]

How Big Data Affects Your Event’s Success Rate

Whether you’re planning a corporate event, trade show, launch party or conference, every detail should be catered to (no pun intended–okay, maybe a little) event attendees. Guests should be a good picture of your target audience, and the big show is all for connecting and engaging with those audience members. Sometimes events get so convoluted […]

The Best Methods for Following Up with Event Leads

You’ve planned this company event in excruciating detail. You’ve powered through the vendor complications, navigated the awkward interactions, forded the stream of steady hiccups that arose the day of the event. Once you’ve finally sighed in relief, it’s time to reap the benefits of your labor. Those hot leads aren’t going to mine themselves, and […]

You Think You Know, But You Have No Idea: Understanding Your Target Audience for Corporate Events

Corporate event planning should focus on the needs of your target audience. Otherwise it’s just a big, expensive party that really stresses you out for a few months. Starting corporate events off with a proverbial bang (no literal pyrotechnics recommended indoors) means delivering a message about your company that gives your sales and marketing efforts […]

6 Ways to Build Hype for Your Next Corporate Event

You finally have some semblance of a plan for your next big corporate event. The venue is nailed down, speakers are signed on, vendors are booked, things are actually falling into place with minimal hiccups. That is no small feat, so congrats. But now you’re probably wondering: How do you get potential attendees to understand […]

7 Essential Tech Conferences That Should Be on Your Radar

In order to gain access to new developments, stay on top of the rapidly evolving industry and remain professionally sharp, attending the best tech conferences is crucial. Sure, these conferences can be costly, so it’s best to target your reach to the events that really count. Scan the list of speaker names and search for […]

Squeeze the Most ROI Out of Trade Shows with These Skills

Trade shows are often an exercise in overstimulation. With dozens of conversations, flashy presentations, advanced technology and light shows fit for a dance club, focusing on people and getting your message across can be somewhat of a challenge. And events can be somewhat costly to your company, so getting the best results is a big […]