Kate Spade New York’s “Bloom Bloom”

It’s safe to say that spring has finally sprung! We kicked off the notoriously vibrant season with none other than Kate Spade NY. Florals and photobooths go hand in hand, right?! There was no shortage of floral arrangements galore, which set the scene perfectly for our team. Taking place at their store in Rockefeller Center, …

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Experiential Marketing: Is it Your Best Friend?

By now, you’ve likely heard of “experiential marketing”. It’s everywhere. It makes us often wonder, “What was life like before we drove marketing in a more experience-based direction?”. Our world is so digitally driven that sometimes it becomes overwhelming, especially for brands and businesses. When it comes to phone applications, the same can be said …

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Social Media: Hashtag Your Way to Success

When it comes to setting up your events, there is one aspect you must consider at the inception: social media. In the creative and design process, you’ll likely think about the types of activations and installments that will positively affect ROI. While this is important, social media practices must be considered. Luckily, these said practices are …

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