It’s no secret that experiential marketing campaigns are a sure-fire way to get people to notice your brand and gain more life-long customers. In a 2018 study by Mosaic and Event Marketer, they reported that 84% of brands use experiences to promote their products and services to consumers. But there is a difference between being …
Signs Your Experiential Marketing Campaign Lacks Purpose Read More »
Brands that dominate the market are all doing one thing in common, and it’s not being active on social media. Brands who gain the most awareness are those that give their customers an experience that is fun, exciting, and innovative. The bigger the shock and awe, the better the brand awareness. This is why so …
20 Experiential Marketing Stats that Prove it is the Best Marketing Solution Read More »
Gen Z, or people born in the mid-1990s to early 2000s, is changing the way brands market themselves. If there is one thing marketers are learning from Gen-Z, is that they like it when they can experience a brand or product and then share it on social media. CBS News reports that Gen Z far …
What All Businesses Need to Know About Marketing to Gen-Z Read More »
Industry expos and tradeshows are significant opportunities for meeting potential prospects and generate more leads to grow your brand. Attending these events have always been a sure fire way to meet the masses and gain the most leads. Nowadays, they’ve become even more competitive with the growth of social media, technologies, and digital marketing strategies. …
How to Grow Your Email Lists and Generate More Leads at Events Read More »
Tradeshows are one of the best ways of building brand awareness and completing business transactions. The days of handing out flyers or sitting in front of a booth with an eye-catching banner are not as effective as they once were. Now, the best tradeshow booths are the ones that have an edge to them. That …
By now, you’ve likely heard of “experiential marketing”. It’s everywhere. It makes us often wonder, “What was life like before we drove marketing in a more experience-based direction?”. Our world is so digitally driven that sometimes it becomes overwhelming, especially for brands and businesses. When it comes to phone applications, the same can be said …
Well, we can’t believe it’s already time for Thanksgiving. Is it just us, or did this year just fly by right in front of our eyes?! This time of year specifically reminds us to give thanks for the opportunities we’re given through our company. Every single time we work with a brand, from start to …
The fall season is often accompanied by a drop in the temperature, a change in the leaves and… a jam-packed schedule full of events! At Pixperience, we enjoy helping various brands during this busy season with our custom-made photo experiences. And at our most recent activation with ASICS, we put our best foot forward- quite …
It’s that time of year again! Austin City Limits is upon us, ladies and gentlemen. If you are attending the festival, check out a list of activations on site for festival goers to enjoy! ACL Bodega: Forget to bring snacks? Sunscreen? The ACL Bodega has you covered! With produce to trail mix to rain ponchos …
Gone are the days of PowerPoint and brown bag lunches. Consumer trends are moving away from the material and gravitating toward the experiential. People want adventure more than objects, at least in this current climate, and marketing efforts should reflect these shifts in consumerism in order to stay relevant. This year, rather than doling out …